Progressive Tea Bar
Matchaya 3.0 Has Officially Arrived
The Hardcore Matcha Affogato Matchaya 3.0 Launches today. A new chapter. Sharper. Bolder. More intentional. Over the past few months, we went bac...
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Progressive Tea Bar
The Descent of Spring
(Ended) This spring, we trace the gentle descent of sakura petals and tea leaves. A campaign inspired by the contrast between 2 main elements - th...
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Progressive Tea Bar
Emporium Pluit Indonesia | #4 Grand Opening
North Jakarta marks the fourth chapter in our ongoing exploration of space, ritual, and tea. Located at the entrance of Emporium Pluit, this space...
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Progressive Tea Bar
Celebrating Under the Miso-toe | Christmas 2025
This Christmas, we decided to skip the usual cinnamon and spice in favour of a bold, culinary surprise. Our mission was to inject a serious dose of...
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Progressive Tea Bar
Get ready to fall in love, all over again | Pistachio 2025
Pistachio continues to reign as one of Matchaya’s most beloved mystery soft serve flavours. Made from 100% thick and fragrant Sicilian pistachio ...
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Progressive Tea Bar
Romantice Slow Summer | Lavender 2025
This year, Lavender returns like a soft, quiet footstep; gentle, grounding, and unhurried, much like the blooming process of lavender flowers. We...
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Progressive Tea Bar
Returning like a quiet promise | Ichibancha 2025
In a world running low on matcha, Ichibancha returns like a quiet promise. Amid the matcha shortage we’re facing, this year’s First Flush launch c...
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Progressive Tea Bar
Santa's Menu 2024 | Now till 2 Jan
This year, we're bringing the Grinch's favourite soft serve flavour to our outlets - Chocolate Mint. Chocolate Mint Soft Serve Rich, creamy dark c...
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Progressive Tea Bar
Pistachio 2024
We're bringing back Pistachio this October! So many of you have been requesting that we bring this back. The last time we offered it was in 2022,...
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Progressive Tea Bar
Lavender Season 2024 | Celebrating Serenity and Tranquility
After the long Hokkaido winter, these flowers are ready to bloom this 2024. A representation of calm, serenity and tranquility. Lavender, b...
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Progressive Tea Bar
Signature Parfait - Sakura Season 2024
Something to consider if you're interested in trying Sakura soft serve but don't want to miss out on the other options! An exceptional blend of f...
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Progressive Tea Bar
Fully Bloomed - Sakura Season 2024
This Sakura season, we're excited to bring the charm of Japan's streets to Matchaya! It's a time where everyone comes together to celebrate ...
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Winter's Here
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Autumn's Here
$40
$45